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Hi there, hope you're having a great Friday!
This is Colm and Simon from CommerceGurus, with a handpicked weekly roundup of eCommerce articles.
In 2025, the eCommerce landscape is set to undergo significant transformations, driven by technological advancements and shifting consumer behaviors.
A notable trend is the mainstream adoption of Agentic AI, where AI agents perform specific roles within businesses.
This development is expected to impact various digital functions, including eCommerce production, SEO, and paid media, enhancing efficiency and productivity.
Additionally, Google's AI integration is poised to reshape the search experience. With AI-generated overviews becoming more prevalent in search results, particularly for informational queries, advertisers must optimize product detail pages and feeds to align with increasingly precise user queries.
Read Vervaunt's 2025 eCommerce Trends and Predictions
Google Analytics has been an essential tool for eCommerce stores, but the latest iteration, GA4, and its associated complexity has made it challenging for small business owners.
Alternatives (such as Fathom Analytics and Plausible) often come with costs tied to visitor volume.
Enter OnePageGA — a streamlined dashboard for GA4 that simplifies analytics without breaking the bank.
It transforms data into actionable reports with ease, offering 25+ pre-made reports, eCommerce tracking, first-touch attribution, and customizable funnels.
Discover OnePageGA
I spotted this Oud Attar Mobile Product Page redesign on X and it is a really good example of how small improvements can help conversions.
- More prominent social proof messaging at the top
- Gallery shows a little bit of the next slide to encourage scrolling (we include this option in our own CommerceKit Product Gallery)
- Change the save value from a numeric value to a percentage.
- Simpler bullet points, lose the distracting icon
- Get the crucial "Add to Cart" button visible without having to scroll.
- Include a message underneath it promoting free delivery if ordered quickly.
It’s easy to forget how powerful some of the fundamentals on the web have become these days. This post is a journey through new front-end features and what they are capable of.
It’s a good time to revisit some of the incredible new technologies that are broadly available and supported in modern browsers today.
Cosima Mielke, in this excellent article for Smashing Magazine, urges us all to dive right in and explore how they can simplify our day-to-day work and help build modern UI components.
Discover New Front-End Features in 2025
Consultant Harry Roberts has created the "Contracts Starter Pack," a comprehensive suite of contract templates.
Recognizing the unique challenges in consulting such as safeguarding intellectual property, managing payment terms, and preventing scope creep, Roberts designed these templates to provide clarity and legal protection for both consultants and their clients.
There is a free and paid ($149) version available.
Check out the Contracts Starter Pack
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Have a great week and best of luck with your projects!
Colm and Simon from CommerceGurus
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