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Hi there, hope you're having a great Friday!
This is Colm and Simon from CommerceGurus, with a handpicked weekly roundup of eCommerce articles.
Size guides are a great way to keep customers informed when making purchases on your online store.
You can expect to see a reduction in return orders as a result of people ordering sizes that fit them. This can help your business save costs and offer a better online shopping experience.
In our latest blog post we look at some outstanding examples of size guides in top eCommerce sites including Puma, TAG Heuer, Bloomscape, and TOMs.
We also show off our new size guide feature within CommerceKit and demonstrate you how you can easily include custom sizes on your own store.
Discover Outstanding eCommerce Size Guides
Understanding the impact of web performance on user experience, the Rakuten 24 team has been continuously measuring, optimizing and monitoring Core Web Vitals.
After analyzing homepage data, Rakuten 24 found that a good LCP score can lead to:
- An increase of up to 61.13% in conversion rate.
- 26.09% in revenue per visitor.
- 11.26% in average order value.
See how Better Core Web Vitals Transformed Rakuten 24
I like how Baymard digs into UX research for small and often overlooked elements on eCommerce pages, in this instance, the quantity field.
The quantity field in the cart may be an afterthought for many — yet this seemingly simple field was observed to cause participants during testing a surprising amount of friction.
The article looks at:
- How open text fields and dropdowns for selecting the quantity can cause user issues
- Why using buttons or buttons with an open text field for the quantity field performs best for users
- 5 ways to ensure optimal performance of buttons or buttons with an open text field
Learn about improving UX for eCommerce Quantity Fields
I found this useful little plugin which enables WooCommerce product sale scheduling to the day, hour and minute.
This extends the default WooCommerce functionality which only offers product sale scheduling to the day (in 24 hour increments).
This extension is especially helpful for shops that operate in a country with multiple timezones (like the United States) that want to offer a one day sale across timezones.
Discover Precise Sales for WooCommerce
Saying no is hard, but is essential to your own productivity (and sanity). Pat Walls from Starter Story has collected some templates which could be used including examples from Tim Ferris, James Clear, Michael Hyatt, and more!
Check out some ways on saying no
That's it for this edition. Simply reply to this email if you have any questions or suggestions, we read every message. Have a great week and best of luck with your projects!
Colm and Simon from CommerceGurus