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Hi there, hope you're having a great Friday!
This is Colm and Simon from CommerceGurus, with a handpicked weekly roundup of eCommerce articles.
Our latest CommerceGurus blog article, penned by Joe Fylan, dives into how expanding internationally can be your next big move.
He explains that to truly capitalize on the global surge in eCommerce, it's not enough to just translate your website. True localization is the secret ingredient, meaning you'll need to adapt your entire store to genuinely resonate with diverse international audiences.
But effective localization goes beyond language; it also involves understanding regional preferences in payment methods, tax regulations, and even how products are presented.
By embracing comprehensive localization, you can gain a competitive edge and unlock substantial growth in new markets.
Beyond Translation: Your Guide to eCommerce Localization
In this fantastic talk, Una Kravets from the Chrome team walks through a series of powerful, native web UI enhancements that have emerged over the past five years.
Discover how you can turn 7,000 lines of JavaScript into a mere 7 lines of declarative HTML and CSS.
With a focus on replacing complex JavaScript with expressive HTML and CSS, she introduces tools such as the Popover API, Anchor Positioning, and scroll-state(), enabling developers to build interactive elements like modals, custom selects, and carousels with dramatically less code.
For eCommerce teams, this is a major opportunity: things like product carousels, hover cards, and dropdown filters can now be built natively - improving accessibility, performance, and maintainability.
It’s a must-watch if you want your storefront to feel modern and fast, while cutting technical overhead.
See What's New in Web UI from Google I/O 2025
Store Conversion Kit offers a growing library of plug-and-play Shopify sections designed to drive conversions, e.g. product banners, FAQs, social proof sliders, urgency timers, and more.
These sections are Theme Editor–friendly, so you don’t need to touch Liquid code. They are also highly modular, meaning you can drop them anywhere across product, home, or collection pages.
It’s a no-code toolkit to optimize landing pages and product funnels without hiring a developer. Ideal for testing layouts, offers, or seasonal updates quickly if you are running a Shopify store.
Discover the Store Conversion Kit for Shopify
Backlinko offers a free, one-page SEO audit tool powered by Semrush.
Just paste your URL, and in seconds, you’ll receive a clear SEO score, prioritized on-page issue flags (like missing meta tags, broken links, and mobile problems), and key metrics such as top keywords, backlinks, and domain authority.
For online stores, SEO means new visitors and more conversions. This tool helps you:
- Eliminate ranking blockers like broken links or missing tags before launching new product pages.
- Validate SEO gains after updates such as rich snippets or mobile improvements.
- Spy on competitors and adopt their successful on-page strategies.
Learn How to Instantly SEO Audit for Free
Jeremy Keith has shared thoughtful, modern CSS practices that form his go-to toolkit for every new web project.
He emphasizes logical properties (like margin-inline), fluid typography with clamp(), and preference queries for motion and color schemes.
He also highlights subtle touches such as text-wrap: balance for better readability, and using :where() or cascade layers to safely scope styles.
For anyone starting a project from scratch, especially if you value clean, accessible, and future-friendly code this post offers a practical checklist of defaults worth adopting.
Check out Jeremy Keith's Default CSS Snippets
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Have a great week and best of luck with your projects!
Colm and Simon from CommerceGurus
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