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Hi there, hope you're having a great Friday!
This is Colm and Simon from CommerceGurus, with a handpicked weekly roundup of eCommerce articles.
Getting someone to buy something from you one time is nice. Getting someone to buy something from you every single month automatically? Now that’s fantastic — after all, automatic recurring revenue is the eighth wonder of the world.
With WooCommerce and WooCommerce Subscriptions, you can easily create your own subscription-powered store using WordPress.
In this tutorial by Colin, we’re not going to tell you what to sell or who to sell it to. But we are going to show you exactly how to sell recurring subscriptions using WooCommerce.
Read about WooCommerce Subscriptions
I enjoyed this article by Baymard on the pitfalls of including carousels on your homepage, as well as suggested alternatives.
I wrote something similar a while back in a piece about image sliders, and there are a lot of similar points made in this article.
There are some great examples included or good and poor UX design and this is well worth reading if you're considering adding one, or have an existing carousel on your site.
Read about homepage carousels
I came across this set of illustrations this week which would work really well for landing or product pages. The colors are adjustable and you can change the style to be solid or linear.
The free set are only available in png format but there are a whopping 108 illustrations included and are completely free for use on both personal and commercial sites.
Check out the free Control set of illustrations
A couple of weeks back in this newsletter I featured a Reddit post which scraped the top 100 stores which use Shopify.
This one is even better as the data is captured in a table and it includes valuable nuggets of insight such as:
- The main niche and estimated monthly traffic
- The best selling product in each
- Page speeds on desktop and mobile
There's lots of interesting information to study and would be useful to compare data points against your own online store.
See the eCommerce Ranker
If you're working alone on building websites or maintaining an online store, you'll have empathy with this story on Indie Hackers by Craig Barber.
His tips on having a routine and a dedicated space to work are crucial from my point of view as well. The comments underneath are useful also and other people in a similar situation give their perspectives.
Read the story
Latest Shoptimizer updates
If you've been using our Shoptimizer WooCommerce theme, we pushed a couple of nice updates this week in version 2.0.2, squashing a couple of bugs and adding some nice features. See everything on the theme's changelog page.
One addition to note is an alternative method to display the product 'card'. So instead of the hover polaroid effect, a slide up style, revealing the main call to action button is available. You can see how that looks here.
That's it for this edition. Simply reply to this email if you have any questions or suggestions, we read every message. Have a great week and best of luck with your projects!
Colm and Simon from CommerceGurus