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Hi there, hope you're having a great Friday!
This is Colm and Simon from CommerceGurus, with a handpicked weekly roundup of eCommerce articles.
In this interesting article from The Good, they discuss the different types of testing that business owners with smaller sites and low traffic can utilize to optimize for conversions.
While it’s true that conversion rate optimization is more reliable when you have a lot of traffic, that doesn’t mean it’s impossible if your site sees few visitors.
Fortunately, A/B testing isn’t the only conversion optimization process you can use to make smart decisions. There are other tools that will arm you with sound insight so you can improve your conversion goals, and this article looks at some of these.
Learn How you can Better Optimize Low Traffic Sites for Conversions
WooCommerce has published an update on "block-ifying" key templates. The goal is a no-code, block-based solution to make store customization easy with WooCommerce.
Work has been done on the Products Block and Product Archive Templates.
The single product template will also soon be powered by blocks which will unlock more flexibility to have this critical page tailored to the user’s needs.
I was interested to see that the example screenshot shows similarities with Shoptimizer's grid gallery layout.
Peruse WooCommerce Roadmap Update for Q1 2023
WPTavern posted an interesting update on the real-time collaboration features coming to WordPress, likely in early 2024.
Lead architect Matias Ventura published a preliminary outline of what is planned to be included in the next “Collaboration” phase of the project.
Real-time collaboration is at the top of the list, the likes of which users have previously experienced in apps like Google Docs.
“The goal is to provide all the necessary infrastructure and UI to handle multiple users working together on the same content simultaneously, making it easier to create, edit, and customize web pages and posts as a team.”
Read more about the Real-Time Collaboration Features Coming to WordPress
In this insightful video, Daniel Waisberg shares the main reasons behind a drop in Google Search traffic.
It's common to notice sudden drops in traffic particularly after a rollout of a core update, such as this one in March 2023.
Learn how to analyze patterns of a drop in traffic to your website using Search Console Performance report and Google Trends to investigate overall trends in your industry.
See How to Analyze Drops in Google Search Traffic
In this post, Smashing Magazine has compiled some free fonts that they came across which you may not have seen before.
Some of them shine with their flexibility, some put a special focus on readability, and others are a great choice if you want to make a bold statement.
The variety and quality of free and open-source fonts out there is impressive and enables everyone to use beautiful, well-crafted typefaces.
You can use them for free in personal and commercial projects.
Check out the Free Font Suggestions for Interface Designers
That's it for this edition. Simply reply to this email if you have any questions or suggestions, we read every message. Have a great week and best of luck with your projects!
Colm and Simon from CommerceGurus