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Hi there, hope you're having a great Friday!
This is Colm and Simon from CommerceGurus, with a handpicked weekly roundup of eCommerce articles.
As the number of eCommerce sites continues to grow, so does the opportunity for fraudsters to scam online merchants.
As a store owner, you need to take steps to protect your WooCommerce store from malicious attacks and fraudulent orders.
In this guide, we’ll go over everything you need to know about fraud protection for WooCommerce stores and the tools that can help you against fraudulent activity.
Learn more about how to protect WooCommerce Stores against Fraud
Cloudways, the hosting company, have announced a partnership that will grant many users free access to Object Cache Pro, the business class Redis object cache backend for WordPress.
Object Caching is crucial for any WordPress site's smooth and efficient functioning. It involves the storage of database query results in order to quickly refer back to them when needed, which makes it an essential part of the customer journey.
From tracking conversions to correctly processing payments, it lies at the heart of a successful eCommerce operation.
Object Cache Pro will be available on subscription plans of 2 GB RAM and above. These Cloudways plans currently start at $26 per month.
Purchasing Object Cache Pro directly starts at $79 per month so by Cloudways including this within a hosting plan, you can save a significant amount.
More about Cloudway's partnership with Object Cache Pro
The SearchEngine Journal blog has published a handy roundup of 57 tips from Google’s Search Advocate, John Mueller.
Some useful ones I picked out of the list include:
- Customer reviews are used in local search rankings, but not organic web search rankings.
- Core Web Vitals Is More Than A Tiebreaker
- Word Count is Not a Ranking Factor
- Make The Focus Keyword As Visible As Possible
- Spelling And Grammar Are High Priority
See the full list over on the SEJ blog
Joost de Valk, the CEO of Yoast, has published his yearly roundup of the CMS market. He looked at which platforms have gained and which have lost users over the past year. Some key data points include:
- #1: WordPress is the number one CMS with a 43% market share, 1.5% higher than in June 2021.
- #2: Shopify has 4.3%, which is up 1% over the year.
- #3: Wix is growing fast, adding 0.3% market share in just 6 months, overtaking Squarespace.
eCommerce is becoming more important and eCommerce sites take up a bigger portion of the top 10 million sites. Over the last 6 months, WooCommerce added 0.4% market share while Shopify added 0.6%.
See the full article about CMS market share in 2021
I saw that one of my favorite designers, Elliot Jay Stocks resurfaced this week, with the announcement of the Google Fonts Knowledge project.
This is a library of educational content designed to enable designers and developers of all skill levels to choose and use type with purpose.
The library, as it stands today, consists of 30+ lessons spread out over three modules — “Introducing Type”, “Choosing Type”, and “Using Type” — and 100+ glossary definitions.
It looks like a superb resource to broaden your knowledge about one of the core areas of web design.
Take a look at the Google Fonts Knowledge Project
Finally this week, I discovered a superb icon set called Boxicons - Simple Open Source icons carefully crafted for designers and developers. There are over 1500 icons available and you can easily copy and paste SVG versions of each with just two clicks.
They would pair very nicely with my current favorite, Heroicons, so this is well worth bookmarking if you need even more choices.
Check out the Boxicons set, free for commercial use
That's it for this edition, thank you so much for your support throughout 2021! We're taking the next three weeks off to recharge for 2022. We have lots of exciting plans for Shoptimizer, CommerceKit and more which we can't wait to announce!
Enjoy the holidays and we'll be back with a newsletter on Friday, January 7th.
Colm and Simon from CommerceGurus
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